Level:
Intermediate
Format:
Talk

Are you getting enough money for your online content? Ad-based revenue models are not the only way to go. Subscriptions, pay-per-view and other kinds of paid content are taking over on the web. Even the biggest corporations are considering and implementing new kinds of monetization. The real winners can be the agile small companies who are building their entire business models on freemium or even premium offerings.

This talk highlights several case examples of how startups, bands and other fan-oriented businesses are monetizing their online content and gives you inspiration to do the same.

Questions Answered:
What monetization models work the best for the new online businesses? Will fans actually pay for quality content?

Speaker Bio: Antti Eronen is the CEO of LiveMusicStage, an online platform for broadcasting and monetizing interactive gigs on the web. He is a serial entrepreneur, with years of experience in the music business. At the age of 32, he has explored the online community for 20 years now, but call himself an ex-nerd. He has a wife and two daughters who are starting to outwit him on constant basis.
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