With every stride we take toward ‘the future’ of the music industry, we take one step away from long-ingrained, traditional notions – so what are the repercussions of this ever-widening gap?
Would you agree that there is no mass-market commercial future for physical media? We believe it has a dedicated niche and collectors market for die-hard vinyl enthusiasts / uber fans, this will always be the case.
In light of the traditional view that digital devalues music for its intangible and lossy disposition compared to uncompressed formats, we explore the emergence of exciting digital advances, partnerships and projects.
How has the standardisation of FLAC and ALAC as audio formats (not just for the musos/uber-fans/die hard vinyl enthusiasts) changed the digital/physical landscape?
Looking toward the future: A physical and digital convergence
- We introduce MixPixie (http://www.mixpixie.com/) who work from a hybrid digital/physical model, running off of the 7digital music catalogue to discuss their successes, as well as challenges they face.
- We discuss predictions for off-the-shelf music: download codes and links to artwork, live performances and augmented media experiences as standard with all physical purchases.
-Is there still a place for physical media in a digitally-driven world?
-Where and how does digital add value to music?
-The digital / physical convergence – is this a way to move forward?
-How do we see this convergence materialise?